Yesterday, I noted the Good — Not Great — Holiday Shopping Season.
Today, I want to delve into this a little more: The NYT reported that the nation’s merchants trotted out deep discounts
before Christmas, and lured enough last-minute buyers to deliver "decent, if unspectacular, sales gain of 3.2 percent in December."
Let’s tack on one more prediction for the holiday shopping season ’05: Margins were
significantly pressured by discounting. That may show up as a negative in the Q4 earnings season
for retailers, which starts in about 3 weeks.
Courtesy of NYT
Now we wait for the gift card recipients to shop — they will put the Coda on the holiday shopping season for 2005 . . .
Retailers Find Little to Cheer
NYT, January 6, 2006
December chain store sales up 3.2 percent
Shopping Centers Today
International Council of Shopping Centers, January 05, 2006