I don’t know who made the decision to post mouse over in text pop up ads on the subscription-based Real Money, but I can think of any number of suitable tortures for this person, starting with Waterboarding and moving on up. I was going to suggest a lobotomy, but its obviously too late for that.
I not only write for Real Money, but actually read it — however, I can no longer do so, as the pages have become so infested as to be totally unreadable.
I heartily recommend putting this on the free side of the site — TheStreet.com — but on RM? Absurd.
Long time readers will recall I recommended TheStreet.com (TSCM) stock back when the it was $3-4 and Cramer’s show was new (see my prior comments on TSCM from November 2005, and again in February 2006 and April ’06). I suspect that this highly intrusive advertising — on a subscription product, yet — will begin a cascade of customer complaints. Unless they change this suicidal policy soon, TSCM may see a slew of cancellations — and that’s not good for the stock price.
As I have said before, to err is Human, but it requires an MBA to really fuck up.