Last month, I asked "What happened to Google Blog Search?"
For some strange reason, a few months ago, Google stopped finding other blogs pointing back here. It was as if they had changed their algo somehow, and no longer were looking for fresh links. Google Blog search seems to be working now.
Funny thing is, the shift sent me scampering over to Technorati — which I had previously written off as an imminent death-by-Google.
I’d like to tell you that my earlier commentary on Technorati — Game Over in the Blog Search Space — was secretly a call to them to get thier $%&t together, grab some financing, and scale up their technology — but I’d be lying if I did. I assumed that no one could withstand the Google onslaught, and Technorati would merely crumble. I was wrong; Technorati appears to be thriving.
Blog search is one of many, many things that Google does. Its not exactly the core of their business. Blog reactions is the core of what Technorati is about. Even if a gorilla moves into your business space, there is room for a dedicated niche player — as long as they offer a
unique value proposition something worthwhile.