Visual News Aggregator

May 6, 2008 2:00pm by Barry Ritholtz

Interesting visual news aggregator from MSNBC: Spectra

You can custom select from a variety of news topics and sources.

Here’s the official blurb:

Spectra merges the news spectrum and the color spectrum into an
expansive news viewing experience. With comprehensive live news
coverage, striking design, complete customization, dynamic browsing,
human body interaction and many other unique features, Spectra brings A
Fuller Spectrum of News to life in our most immersive extension yet.

(Who the hell writes this shit?)

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What's been said:

Discussions found on the web:

michael schumacher commented on May 6

Ron Dennis wrote it. He invented corporate speak.

Ciao
MS
AGG commented on May 6

I think the idea is to make nuclear war and peach prices in Denmark just “different news items”.
ottnott commented on May 6

Remember that Communications major who knew everybody and was very smooth but couldn’t talk to you for more than 90 seconds without you thinking “what an idiot”?
wnsrfr commented on May 6

The gobbledegook copy is over the top, but it is still a pretty cool application…not sure if the animation is that helpful, but it has a certain appeal, kind of like someone flashing a deck of cards full of headlines…I like it and might even bookmark & save my selected channels…
wally commented on May 6

scatologists
Unsympathetic commented on May 6

It’s the progeny of Alan Greenspan and Roseanne Barr.

Irrational Exuberance meets Annoying Loudmouth!
Useful as a snowglobe commented on May 6

Oh, it goes around in a circle. Look at the pretty colors. Color spectrum….news categories, I see the connection. Wow that makes me more productive doesn’t it.
Bob A commented on May 6

I want to do one something like that but with the visual more akin to a flushing toilet
Roger Bigod commented on May 6

The blurb sounds like a late 90’s ad for a female hygeine product. “Fresh, youthful, now, vibrant. Get in touch with the new you, the true you. The happening dynamic experience of radiant interaction.”

Apparently the site has a bad attitude detecter, because it refused to load for me.
sysin3 commented on May 6

Pretty ….

and useless.
mw commented on May 6

This crap came from a “spectrum” of bullsh*t specialists…
m3m3 commented on May 6

dude, this is so cool…

useful too; i discovered this article on it:

http://www.msnbc.msn.com/id/24491928/

(there is no inflation)
SINGER commented on May 6

How “immersive” can an “extension” really be??
Bob commented on May 7

> (Who the hell writes this shit?)

It’s aggregated time-based news heuristic analysis. It probably took them days to think up that copy. :)
Metroplexual commented on May 7

I use a google news aggregator. it is more efficient and less flashy. Substance over style.

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