Fascinating set of data-rich charts and tables (and a worthwhile longer read) in this Ad Age report covering Biggest Ad Spenders, Fading of TV Ads, Gross Market Share, and how companies are banking on the Web.
A few select charts & tables:
Source:
Financial Services Marketing
Ad Age DataCenter, October 8th, 2012
http://adage.com/trend-reports/report.php?id=71
Download the full PDF here:
Financial Services Marketing
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