Since its Christmas Day release on digital networks and in certain independent movie theaters, “The Interview” has pulled in $18 million. More than 2 million people have downloaded the movie about a nonsensical plot to assassinate North Korea’s leader — and that’s before Apple’s iTunes adds the film to its streaming and download catalogs today.
Kim Jong Un, meet Barbra Streisand. More specifically, meet the Streisand effect.
Unfamiliar with the phrase? According to Forbes, it is “an increasingly common backlash that occurs when someone tries to muzzle information on the Web.” Attempts at censorship often have an unintended consequence: The information gets more attention than it deserves.