10 Friday AM Reads

My end of week morning train reads:

• Sir Isaac Newton: Scientific Genius, Investing Fool (Moneybeat)
• The Argument for Ditching the 401(k) and Starting Over (Bloomberg View)
• Everyone’s a ‘Buy and Hold’ Investor Now. But Can You Stay That Way? (Wall Street Journal)
•  The tricks propagandists use to beat science (MIT Technology Review)
• You’re Ordering Wine Wrong: star sommelier Robert Bohr has advice on how to avoid common pinot pitfalls. (Bloomberg)

Be sure to check out our Masters in Business interview this weekend with Cornell Psychology Professor Thomas Gilovich, best known for his research in heuristics and biases in the field of social psychology. He is the author of several books, including “How We Know What Isn’t So: The Fallibility of Human Reason in Everyday Life.”

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