Bob Lefsetz, Author at The Big Picture

STAR Focuses on the single. JOURNEYMAN Focuses on the body of work. STAR Goes for immediate success. JOURNEYMAN Thinks about the long...

NEVER PROMOTE BEFORE AVAILABILITY You’re lucky if someone’s noticed, if they’re aware of what you’re...

That’s how we got into this mess. Reagan legitimized greed and for forty years America has been beholden to the almighty dollar. If...

“Can’t start a fire without a spark” And all this time we were waiting for the musicians to lead. Illustrating not only...

Blame it on distribution. This is the year we discovered Facebook and Google were the enemy. We were taught for so long that content was...

They say this is the best TV show of the year. At least some people do. EW I think it was. I’ve got a thing for Pamela Adlon. The...

I bought it. This was the breakthrough Kindle moment, not that you’ve seen any press about it. I doubt there’s enough...

What kind of crazy fucked-up world do we live in where a comedian has more impact than a musician? One in which the comedians function as...

But you’re not gonna buy one. Talk about a tempest in a teapot, Apple tries to save your ass and you’re up in arms about it....

This is incredible. My problem is I have too many Echos and too small a house. I set up the Sonos One but it was getting confused with...