MiB: Matt Wallaert is “Chief Behavioral Officer”

This week, we chat with Matt Wallaert, a behavioral psychologist and entrepreneur who was formerly a director at Microsoft Ventures. He is on a mission to create a ’Chief Behavioral Officer’ officer as a standard C-Suite position within corporate America. (At Microsoft he became known as the guy who advocated for and eventually managed to get Klingon built into the Bing Translator). His finance start up Thrive was eventually purchased by LendingTree.

Wallaert believes in “designing for behavior change” among technology start-ups. He has created a number of start-ups that aim to help people who may be unaware of what their value is to employers. Salary or Equity is a comparison engine that allows people to compare different comp structures including a start up offers that might be less dollar heavy but more equity focused. Get Raised uses BLS and other public data to help people figure out what their business value is; the service has helped women gain over $2 billion dollars in raises since it was launched. Churnless is one of his more recent ventures, developing products that “help people lead better lives by serving their authentic needs.”

All of the books discussed can be found here.

You can stream/download the full conversation, including the podcast extras, on iTunes, SoundcloudOvercast and Bloomberg.

Our earlier podcasts can all be found on iTunesSoundcloudOvercast and Bloomberg.




Matt Wallaert’s favorite Non-Fiction books


Strangers to Ourselves: Discovering the Adaptive Unconscious by Timothy D. Wilson

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions by Dan Ariely

The Paradox of Choice: Why More Is Less by Barry Schwartz

Stumbling on Happiness by Daniel Gilbert

Thinking, Fast and Slow by Daniel Kahneman


Matt Wallaert’s favorite Fiction books


The Last Days of Night by Graham Moore

The Bean Trees by Barbara Kingsolver

Interpreter of Maladies by Jhumpa Lahiri

Neuromancer by William Gibson

Ender’s Game by Orson Scott Card

Green Mars by Kim Stanley Robinson

Blindness by Jose Saramago

For Whom the Bell Tolls by Ernest Hemingway

Stand by Me by Stephen King

The Green Mile by Stephen King

All the Pretty Horses by Cormac McCarthy

The Road by Cormac McCarthy

Dying Inside by Robert Silverberg


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