“Woke” as 2019’s Business Strategy

This is fascinating, via Kara Swisher and Scott Galloway:

“70% of our elected officials in the Senate at least represent 30% of the population. Most Red States don’t have a big population — politically conservative values are over represented.

Economically, progressives are capturing the majority of the income, so just do the math, there’s a solid shareholder-driven business strategy in promoting and being very open about your Progressive Values.

Bottom line: that audience is the one that’s captured the majority of the income gains over the last 10 years.

Is this why Dick’s banned assault rifles or Nike backed Colin Kaepernick, and now Gillette’s latest marketing campaign?

 

“Woke” is the 2019 business strategy

Source: Recode

 

 

Also, discussed: Jeff Bezos’ divorce, his not so hot texting skills (hey alive girls!), Attorney General nominee William Barr and enforcing antitrust laws versus big tech and @AOC, aka Congresswoman Alexandria Ocasio-Cortez, is winning the Internet.

Print Friendly, PDF & Email

Posted Under